🎯 Why Your LinkedIn Feed Needs More Cartoons (Seriously)
- Federico Perez
- 3 minutes ago
- 2 min read
Let’s be honest: LinkedIn can feel like a never-ending scroll of humblebrags, beige content, and text-heavy posts that read like corporate instruction manuals. 😴
But every now and then, something grabs your attention. It’s fun. It moves. It’s… a cartoon?
And guess what — that animated video probably did more for that brand than 20 text posts ever could.
At TheVideoCrafters, we think it’s time more businesses embraced the power of animation in their “serious” social strategy. Let’s break down why cartoons don’t just belong on YouTube or Netflix — they belong in your next LinkedIn post.
👀 1. Animation Stops the Scroll
Your audience is numb to headshots and blocks of text. But an animated character zipping onto the screen? A hand sketching out a story? Boom — attention grabbed.
Animated videos are visual candy 🍬 in a sea of spreadsheets. Even a simple whiteboard animation feels like a breath of fresh air on LinkedIn.
🧠 2. You Seem Smarter (Without Trying So Hard)
Animated explainers do what walls of text can’t: they break complex topics into bite-sized visuals people actually get.
Whether you’re explaining blockchain, employee training, or customer onboarding — animation makes you look sharp, helpful, and human. And in a B2B world full of jargon, that’s gold.
Bonus: visuals help people retain up to 95% of a message vs. just 10% when reading text. So yeah, cartoons win.
😂 3. Humor Builds Trust (Even in B2B)
Let’s clear this up: funny doesn’t mean unprofessional. In fact, a well-placed chuckle in your video can build emotional connection faster than a dozen case studies.
With animation, you can introduce a quirky character who’s “every frustrated sales rep,” or show a visual gag that humanizes your brand. People love brands that don’t take themselves too seriously — even the corporate crowd on LinkedIn.
📊 4. Cartoons = Engagement
Animated videos boost metrics:
Higher view time
Better click-through rates
More shares and comments
Why? Because people don’t just watch animation — they feel it. And when they feel it, they engage.
Animation also makes your message more inclusive. You’re not relying on perfect lighting, diverse casting, or on-camera confidence. The visuals carry the story — no awkward Zoom recordings required.
💡 5. It’s Not Just for Kids (Obviously)
Still thinking cartoons are childish? Pixar would like a word. 😎
Animation is a medium, not a genre. It can be playful, sharp, emotional, or dead serious — depending on the tone you want. We’ve created whiteboard videos for universities, nonprofits, SaaS startups, and Fortune 500s.
They all had one thing in common: a message that needed to stick.
🎬 Final Frame
So the next time you’re planning your LinkedIn content, don’t default to the selfie-with-a-caption. Think about what would actually stand out.
Hint: it probably includes a hand-drawn character, a clean voiceover, and a message that makes people go, “Ohhh, now I get it!”
And when you're ready to make that happen — you know where to find us.👉 TheVideoCrafters.com