Your FAQ Page is Boring—Turn it Into a Video! 😴➡️🎥

Federico Perez
May 6
3 min read

Let’s be real for a second—most FAQ pages are digital graveyards. They’re packed with text, rarely updated, and full of questions no one actually asks. And yet, visitors need that information.

So here’s a bold idea: turn your FAQ into a series of short, fun animated videos. 🎬

At TheVideoCrafters, we’ve seen firsthand how video can transform a clunky support section into a brand-boosting experience your customers will actually enjoy. Here’s why—and how—you should do it.

1. Text = Skipped. Video = Watched.

Let’s face it—most people don’t read websites anymore. They scan. And if they see a wall of text? Byeee. 👋

But when there’s a short animated video explaining something? Boom—engagement goes up.

🔍 Example: Instead of answering “How do I reset my password?” with 5 bullet points and screenshots, imagine a 45-second whiteboard animation walking them through it, step-by-step—with a little humor along the way.

2. One Question = One Video

Keep it simple. Break down your FAQ into bite-sized videos—one per question.

Why? Because that’s how people search. They want a quick answer to one specific issue, not a 10-minute explainer with 12 topics.

📌 Video length sweet spot: 30 to 60 seconds.💡 Need to show something more complex? Try a 90-second cap and use a clear visual metaphor.

We helped a client with a SaaS platform turn their top 10 support questions into a fun animated playlist. The results? Fewer tickets. Happier users. More smiles. 😎

3. Add Personality to Your Support

Most FAQ sections sound like they were written by Legal. That’s fine for compliance—but not great for your brand voice.

With video, you can inject personality. Use characters. Add brand colors. Throw in a joke or two. Build trust.

👩‍💼 “To update your billing information, navigate to the payment settings tab...”😄 “Updating billing? No sweat. Click ‘Settings’ > ‘Billing’ > Done. Easy-peasy!”

🎨 At TheVideoCrafters, we customize the tone to match your brand—professional, playful, or anything in between.

4. You Already Have the Content

The best part? You don’t need to reinvent the wheel. You’ve already written your FAQ. You just need to translate it into something people will actually consume.

We can help turn those paragraphs into a polished video script with visuals that bring it all to life. Think of it as a content upgrade. 🔧📈