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Explainer Videos: Still a Key Marketing Asset—Just Evolving ✨
For more than a decade, #ExplainerVideos have helped brands simplify complex ideas, showcase products, and win new customers. With the...
Federico Perez
Sep 15, 20252 min read


Why LinkedIn Videos Work—And How to Make Yours Stand Out
If you're in B2B marketing, LinkedIn isn't optional—it's essential. And video? It's no longer a nice-to-have. It's the must-have format...
Federico Perez
Apr 29, 20252 min read


Why Integrating Video Into Your SEO Strategy Isn’t Optional Anymore 🎯
If you’re still treating video as a “nice-to-have” in your SEO strategy, it’s time for a mindset shift. Video content is no longer...
Federico Perez
Apr 9, 20252 min read


Are AI-Generated Ghibli-Style Viral Images a Threat to Explainer Videos?
In recent months, the internet has been flooded with AI-generated viral images—some even mimicking the art style of beloved animation...
Federico Perez
Apr 2, 20253 min read


The Science of Visual Storytelling: Why Animated Videos Make Messages Stick 🎥🧠
In a world where attention spans are shrinking and content overload is real, animated videos have become a game-changer. But why do they...
Federico Perez
Apr 1, 20253 min read


🎥 Explainer Videos for Legal Services: Making Complex Laws Simple and Engaging 📝
🔍 Why Legal Firms Need Explainer Videos 1. Simplifying Complex Legal Concepts 📖 Legal topics such as contracts, intellectual property,...
Federico Perez
Mar 31, 20252 min read


The Rise of Silent Videos: Why Your Content Needs to Work Without Sound
Imagine you’re scrolling through social media on your phone during a meeting (don’t worry, we won’t tell). A video pops up, but you can’t...
Federico Perez
Mar 26, 20252 min read


How to Use Animation to Build Stronger Customer Loyalty: The Role of Explainer Videos in Retention 🎥✨
In the bustling world of digital marketing, where customers are bombarded with endless ads and content, how do you stand out and build...
Federico Perez
Mar 24, 20253 min read


Why Tech and SaaS Companies Need Explainer Videos to Convert More Customers
Imagine this: You’ve developed an incredible tech product—something that solves a real problem, automates processes, or revolutionizes an...
Federico Perez
Mar 21, 20252 min read


5 Common Mistakes in Animated Explainer Videos (And How to Avoid Them)
Animated explainer videos are one of the most effective tools in your marketing toolkit, simplifying complex concepts and delivering...
Federico Perez
Mar 20, 20252 min read


The Psychology of Animation: How Your Brain Reacts to Moving Images (And How to Use It in Marketing)
Introduction In the fast-paced digital world, capturing attention is more challenging than ever. But what if there was a scientifically...
Federico Perez
Mar 17, 20252 min read


Why Choose TheVideoCrafters Over AI-Generated Videos?
In a world where AI can generate videos in minutes, why should you choose a handcrafted animated video from TheVideoCrafters? The answer...
Federico Perez
Mar 13, 20252 min read


AI, UGC, and the Future of Video Marketing: How to Stay Ahead in 2025
The video marketing landscape is evolving faster than ever. With AI-generated content, user-generated content (UGC), and social media...
Federico Perez
Mar 10, 20252 min read


Why LinkedIn Videos Outperform Static Posts (And How to Leverage Them)
Introduction Ever wonder why some LinkedIn posts get tons of engagement while others barely get noticed? The secret often lies in the...
Federico Perez
Mar 7, 20253 min read


The Hidden Costs of Bad Video Marketing (And How to Avoid Them)
In today’s digital landscape, video marketing isn’t just an option—it’s a necessity. But while businesses are eager to jump on the video...
Federico Perez
Mar 5, 20252 min read


The ‘Invisible Enemy’ That’s Sabotaging Your Videos
Your marketing videos look amazing—so why aren’t they working? You’ve invested in high-quality production, engaging animations, and a...
Federico Perez
Feb 28, 20252 min read


How Animated Training Videos Can Improve Safety and Efficiency in Manufacturing
In the fast-paced world of manufacturing, safety and efficiency are top priorities. However, training employees on complex machinery,...
Federico Perez
Feb 27, 20253 min read


The Science of Engagement: Why Animated Videos Activate the Brain Like No Other Medium
In today’s digital landscape, grabbing and holding an audience’s attention is harder than ever. The rise of social media, endless...
Federico Perez
Feb 26, 20252 min read


Why Testing Ads Is Crucial—And How Explainer Videos Can Help
In the fast-paced world of digital marketing, creating an ad is only half the battle. The real challenge lies in ensuring that your ad...
Federico Perez
Feb 25, 20252 min read


Using Animated Videos to Solve Common Pharmaceutical Industry Challenges
The pharmaceutical industry is complex, highly regulated, and constantly evolving. Communicating effectively with patients, healthcare...
Federico Perez
Feb 20, 20252 min read
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