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š¤ AI + Custom Explainer Videos: Power Duo or Total Takeover?
AI can write, draw, speak, animate, and even whip up a video in minutes. But does that mean itās ready to fully replace human creators?...
Federico Perez
May 12, 20253 min read
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š 3-Minute Videos Are the New Brochures: Hereās Why They Boost Your Marketing
Remember old-school brochures? Folded paper, a splash of stock photography, and just enough jargon to make your head spin šµ. Those dusty...
Federico Perez
May 9, 20252 min read
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š¬ How to Turn a Boring PowerPoint Into a Killer Video (Without Starting From Scratch)
Letās be honestā PowerPoint peaked in 2003 . š§ If your sales deck or training presentation is still drowning in bullet points and stock...
Federico Perez
May 9, 20252 min read
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šÆ Can Explainer Videos Help With SEO? (Spoiler: YES, and Here's How!) š
Letās play a quick game. Imagine two websites: One is packed with dense paragraphs and generic stock photos. The other? It has a vibrant...
Federico Perez
May 7, 20252 min read
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š“ā”ļøš„ Your FAQ Page Is Boring ā Hereās How to Turn It Into Engaging FAQ Videos
Why Traditional FAQ Pages Fail Most FAQ sections are digital graveyards āwalls of outdated text, rarely updated, and hard to navigate....
Federico Perez
May 6, 20253 min read
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What B2B Can Learn from TikTok (Yes, Really) š²š±
If you think TikTok is just for dance challenges, Gen Z, and viral cat videos⦠youāre not entirely wrong š¹ā but Ā that doesnāt mean B2B...
Federico Perez
May 6, 20253 min read
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ā»ļø How to Repurpose One Video into 10 Pieces of Marketing Content
You spent time, money, and brainpower creating a killer explainer video. š„So why let it just sit on your homepage like a forgotten...
Federico Perez
May 5, 20252 min read
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šÆ Why Your Landing Page Needs a Video (and How to Make One That Converts)
You've got traffic... but no one's clicking. š©Your product is solid, your landing page looks great ā so why isnāt it converting? Hereās...
Federico Perez
May 5, 20252 min read
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How Even the Driest Industries Can Win Attention with Smarter Animated Content
Thereās a moment almost every business owner experiences. You pitch the idea of creating a video. Maybe itās to explain what your company...
Federico Perez
May 2, 20253 min read
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š¬ From Onboarding to Offboarding: How Animated Videos Are Transforming the Employee Experience
When you think of animated videos, you might picture snappy product explainers or viral marketing content. But behind the scenes,...
Federico Perez
Apr 30, 20252 min read
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Why LinkedIn Videos WorkāAnd How to Make Yours Stand Out
If you're in B2B marketing, LinkedIn isn't optionalāit's essential. And video? It's no longer a nice-to-have. It's the must-have Ā format...
Federico Perez
Apr 29, 20252 min read
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šÆ How to Use Animated Explainers to Support Your Sales Team
Sales conversations are getting harder. Decision-makers are busier, markets are noisier, and expectations are higher. š Today, a...
Federico Perez
Apr 28, 20252 min read
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š§ Why Simplicity Sells: The Psychology Behind Minimalist Animated Videos
Ever heard the phrase āless is moreā ? In the world of animated explainer videos , itās not just a saying ā itās a strategy that works....
Federico Perez
Apr 24, 20252 min read
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š¬ Social Media Video Best Practices You Havenāt Heard a Million Times
We get it. You already know your video needs to: āļø Hook fast āļø Look good on mobile āļø End with a CTA Blah blah blah. Letās skip the...
Federico Perez
Apr 22, 20252 min read
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šÆ The Rise of 'Snackable' Video Content: How Short-Form Videos Are Revolutionizing Brand Engagement in 2025
š Introduction In 2025, audiences have made one thing clear: brevity wins . With shrinking attention spans and growing content fatigue,...
Federico Perez
Apr 17, 20252 min read
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š¬ Marketing Videos That Convert: Best Practices for 2026 (with an AI Twist š¤)
Marketing videos are the espresso shots of your content strategy āāshort, powerful, and designed to wake people up, spark action, and...
Federico Perez
Apr 14, 20253 min read
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Why Integrating Video Into Your SEO Strategy Isnāt Optional Anymore šÆ
If youāre still treating video as a ānice-to-haveā in your SEO strategy, itās time for a mindset shift. Video content is no longer...
Federico Perez
Apr 9, 20252 min read
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š§ The Zeigarnik Effect: The Psychology Trick That Makes People Watch to the End
Ever started a show on Netflix that wasnāt even that Ā good⦠but you had Ā to see how it ended?Thatās not just good writing ā itās...
Federico Perez
Apr 8, 20253 min read
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š„ Explainer Videos in Finance: How to Simplify Market Mayhem
When markets wobble, investors panic. š± Tariffs, interest rate hikes, and shifting global policies often send the Nasdaq, Dow, and S&P...
Federico Perez
Apr 7, 20252 min read
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š¬ The Science of Attention: What Makes Viewers Stay (or Scroll)
In a world of infinite scrolling and 3-second attention spans, grabbing and keeping Ā attention is the difference between a scroll-by and...
Federico Perez
Apr 4, 20253 min read
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